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Compete in Price or Service?—A Study of Personalized Pricing and Money Back Guarantees

Author:
Bintong Chen
,
Jing Chen
Year
: 2017
DOI: 10.1016/j.jretai.2016.12.005
URI: https://libsearch.um.ac.ir:443/fum/handle/fum/2018802
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    Compete in Price or Service?—A Study of Personalized Pricing and Money Back Guarantees

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contributor authorBintong Chen
contributor authorJing Chen
date accessioned2020-03-15T17:54:38Z
date available2020-03-15T17:54:38Z
date issued2017
identifier otherJfj1feCChmHl6yiKLOjtLaUq95ZOy8MmWmbDAgT0hH5s76exCG.pdf
identifier urihttps://libsearch.um.ac.ir:443/fum/handle/fum/2018802?locale-attribute=en
formatgeneral
languageEnglish
titleCompete in Price or Service?—A Study of Personalized Pricing and Money Back Guarantees
typeJournal Paper
contenttypeFulltext
contenttypeFulltext
identifier padid13956285
identifier doi10.1016/j.jretai.2016.12.005
journal titleJournal of Retailing
coverageAcademic
pages154-171
journal volume93
journal issue2
filesize1394005
citations1
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