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Prioritizing Factors Affecting Bank Customers Using Kano Model and Analytical Hierarchy Process
,Customer satisfaction Lead to increased investment in the bank. This is a practical research and its method is de-scriptive .Using literature research and expert opinion, 24 factors identified, then by using the Kano model, these factors were classified...
Identification of Customers’ Satisfaction Attributes in Offset Printing Industry
-houses in Iran. The research tool splits into two questionnaires. The first one was open identifying the satisfaction attributes and the second one was designed based on Kano’s standard questionnaire. Stratified sampling used to collect data from respondents...
Identify and Ranking Factors Affecting Bank Maskan Service Quality using Kano Model
This study is investigating the factors affecting customer satisfaction in Bank Maskan (Housing Bank) branches in Mashhad
province through provided service quality and also prioritizing three category of must-be, ...
Identify and Ranking the Factors affecting Customer satisfaction in the carpet Industry (Case Study: Sahand Carpet Co.)
This study is investigating the factors affecting customer satisfaction in carpet industry, classifying of customer need in three categories of must-be, one-dimensional and attractive requirement in Kano model, also ranking factors in each category...