Recruitment and Competitive Advantage: A Brand Equity Perspective
Year
: 2012DOI: 10.1093/oxfordhb/9780199928309.013.0007
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Recruitment and Competitive Advantage: A Brand Equity Perspective
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| contributor author | Kang Yang Trevor Yu | |
| contributor author | Daniel M. Cable | |
| date accessioned | 2020-03-13T18:52:08Z | |
| date available | 2020-03-13T18:52:08Z | |
| date issued | 2012 | |
| identifier uri | http://libsearch.um.ac.ir:80/fum/handle/fum/1413212?locale-attribute=en | |
| format | general | |
| language | English | |
| title | Recruitment and Competitive Advantage: A Brand Equity Perspective | |
| type | Journal Paper | |
| contenttype | Metadata Only | |
| identifier padid | 10442643 | |
| identifier doi | 10.1093/oxfordhb/9780199928309.013.0007 | |
| journal title | Oxford Handbooks Online | |
| coverage | Academic | |
| filesize | 235078 | |
| citations | 1 |