The internet has become a significant marketing tool for many of sport companies such as sports teams. This study to aimed the online marketing professional football teams of the website has been developed. The method of ...

هدف از تحقیق حاضر تبیین اثر ارزش­ ویژۀ برند، تصویر برند و تعهد هوادار بر برندسازی بین­ المللی باشگاه­ های برتر فوتبال کشور است. این پژوهش از نظر نتیجه و هدف از نوع تحقیقات کاربردی و از نظر راهبرد پژوهشی، از نوع تحقیقات ...

Abstract

This research was conducted with the aim of relationship between brand perception dimension with branding's top

clubs of basketball and handball iran to considering the role of mediator fans commitment. ...