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RISThe effect of store image and perceived risk on purchase center in Iran intention in Kian Hypermarket
that customer store image perception is very effective to buy from the store and when consumers are going to buy, they have a positive obligation and encouraged to towards actual purchase behavior. The present study was aimed to develop a model to explain...
Mouth advertising, an effective tool for loyalty of sport customers, case study: women's health clubs in Mashhad
The aim of this study was to investigate the role of mouth
advertising on loyalty with mediating variable of consumer purchasing
behaviour of women’s health clubs in Mashhad. The study was a descriptivecorrelation...
Is EV experience related to EV acceptance? Results from a German field study
SOM-based aging detection for Virtual Machine Monitor
Applying Multinomial Logit model for determining socio-economic factors effecting major choice of consumers in food purchasing: The case of Mashhad
The aim of this paper is investigation of effective factors on primary choice of consumers of food purchasing in Mashhad city by applying cross section data of 201 household in the year 2012. In this study 56, 30 and 14 percent of consumers choose...
Relationship Between Effective Factors of Customer Perception and Purchase Intention
Main aim of this research was investigating relationship between brand association, communication, and use experience on customer perceptions by purchase intention. This research is descriptive and analyzing and can be useful for market. Furthermore...
Designing a Model of Consumer Purchase Behavior towards Domestic Brands of Sports Apparel
of consumer purchase behavior towards domestic brands of sports apparel that are available in the Iran market. The method of this study is descriptive-correlational and in terms of the aim, is applicable. The statistical population of the study consisted...
Incentives and Disincentives in Maintenance Scheduling of Generating Units in Power Market
Incentives and Disincentives in Maintenance Scheduling of Generating Units in Power Market
The simultaneous effect of holding safety stock and purchasing policies on the economic production quantity model subject to random machine breakdown
In this paper, we develop an economic production quantity (EPQ) model under machine breakdown and two types of repair (corrective and preventive), and study the simultaneous effect of holding safety stock and purchasing policy. In order to avoid...
Modeling the Factors Affecting Customer trust in Meat Packaging
Packaging has so many potential benefits for a wide variety of meat and muscle products. Nevertheless, consumer acceptance is crucial to the success of this technology.Since, there is a lack of knowledge about the acceptability ...